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For this premium streetwear brand, I worked as producer for their Paris campaign. I helped turn the creative vision into a two-day location shoot designed to launch and promote MMML’s new Slim Puffer Jacket collection.

I managed the production, locations, schedules, crew and models, building a fast-moving shoot plan that took us across multiple Paris locations. Working closely with the Creative Director, I kept the production moving while protecting the creative - delivering 50+ campaign images and 15 social-first films across the two days for Instagram and TikTok.