Salesforce Dreamforce

The world’s biggest corporate broadcasT

Across dozens of Salesforce broadcasts, I’ve held roles both on the ground and in the Master Control Room. As a roving producer, I led ENG crews for presenter-led items, overseeing tours of the campground as well as high-profile and celebrity interviews.

In the Master Control Room, I oversaw the flow of hundreds of pieces of content into the live show, curating and prioritising material, coordinating across production teams and shaping the editorial running order of this fast-moving global broadcast.